There are new kid’s brands on OrderWizz all the time, so let us introduce you to some of the latest additions to Playtime’s B2B ordering platform partner. Ranging from creative fashion labels to maternity essentials, safe new twists on a classic toy to emotionally available outerwear and so much more, these kid’s brands on OrderWizz each bring something new and unique to the curated offer on the platform. Grab your order sheets and let’s jump right in!

 

League of Friends

Committed to natural materials and circularity, meet League of Friends! This American brand founded in 2021 creates collection built around quality construction and timeless design, rather than trend cycles. With their trade-back program, League of Friends allows families to return outgrown pieces to be resold or repurposed, keeping their garments out of landfills. This small-batch children’s clothing brand is perfect for retailers carrying considered, design-forward children’s brands, so be sure to check out their collections available for pre-order and in stock!

 

Miska Paris

Miska Paris knows that adolescence is a unique time, which is why they’ve designed timeless swimwear just for girls 10-18. Their refined, minimalist aesthetic makes it easy to mix and match their products, allowing every girl to create her own look. Using premium Italian fabrics that are eco-friendly, Miska Paris’ swimwear also features UV protection and quick-drying qualities that further make it stand out. This French brand is carefully made to celebrate the joyful moments of carefree times, leisure, and friendship. Click here to get notified when they upload their next collection!

 

Milk Label

Motherhood is full of beauty, and plenty of challenges, which is why Milk Label has created thoughtful underwear to accompany women through pregnancy, postpartum, and beyond. Founded by two mothers in search of an alternative to disposable breast pads for nursing mothers, this Australian brand combines their patented leakproof technology with soft, responsible materials. Using Australian Merino wool and absorbant layers of engineered bamboo cotton, their bras offer discreet protection without compromising on style. Paired with their breathable bamboo and cotton underwear, Milk Label has what every woman needs. Place pre-orders and stock up on this motherhood essential!

 

Extra-Extra

Being extra never looked so good! Extra-Extra is built on the belief that children’s clothes don’t have to look like they’re designed for kids. Applying an adult mindset to fit, fabrication, and silhouette, their designs are inspired by streetwear and sportswear, resulting in pieces that last beyond a single season. Bringing together refined color palettes, oversized fits, and carefully considered prints, Extra-Extra’s everyday pieces are unique in the market. Built on an anti-cute philosophy, this Australian brand is making waves in the kid’s industry. Be sure to get notified when their next collection drops!

 

Noonchi Organics

Coming from Latvia, Noonchi Organics produces 100% non-toxic and compostable play dough made with natural ingredients. While it’s not a food product, their careful ingredient list means it’s safe if swallowed. Their unique, playful toppings and BioglitterTM add to the fun, and are part of what makes Noonchi Organics stand out! Each cup of their super-safe play dough is handcrafted by the brand’s owner, who is herself a mother. Make play time even more fun by stocking up on their creative products!

 

Tom et Gaby

Centered around the importance of feelings, discover the outerwear of Tom et Gaby! Their unique concept features lightweight, yet warm, outerwear that speaks emotions for kids through their patches. Resistant to stains, washes, and the test of time, their outerwear is expertly crafted in addition to teaching kids how to express themselves. With Tom et Gaby’s products, kids can truly wear their emotions on their sleeves! This French brand has products available for pre-order and in stock, so start adding items that combine emotion, fashion, and function to your store.

 

Earthlings United

Mineral dyes and organic cotton come together in stunning designs from Earthlings United! Thoughtfully designed to grow with children, this Australian brand is all about creating a better future through innovative designs. Because of the mineral dyes, each piece is as unique as the child that wears them. Meanwhile, the silhouettes roll up or down to adapt to their changing size. Focused on reducing clothing waste and environmental impact, Earthlings United is made to change how we consume clothes. Super soft, unique, and ethical, their products make a great addition to any store that shares their values. Pre-order their Spring/Summer 2027 collection before sales close September 30th!

 

Poupée

Turn every child’s wardrobe into a theatre dressing room with the avant-garde collections from Poupée! The perfect remedy to boredom and unoriginality, their designs combine cotton (candy), pure wool, sunshine, and silk. A rebellion against fast fashion and conventional wardrobes, their products are unique, playful, and, above all, fun. Created in Greece, Poupée is made for every child to dress like nobody’s watching. Stay tuned for their next collection!

 

KOA

Founded by a mother of four girls, KOA is an activewear brand designed just for them! Made for ages 6-11, their bamboo-charcoal performance fabric is soft, breathable, moisture-wicking, and UV-protective. The material holds its shape through every wash and adventure, while thoughtful construction elements like adjustable waistbands ensure their garment’s comfort. Knowing that each girl is already full of confidence, bravery, and kindness, KOA’s prints act as a reminder of these strengths. Based in the Philippines, KOA is perfect for stores that believe girls deserve clothing designed for them. Pre-order their new collection before sales close October 31st!

 

Little Lights

Family owned and operated in Poland, Little Lights perfects every tiny detail by hand to make the most incredible wooden lamps. They draw inspiration from children’s imaginative requests to design each one-of-a-kind lamp. Their products tell a bedtime story through their shapes, while their nightlights are made with 100% natural pinewood that is strong and beautiful. With dimmable LED lights that adjust to the mood of the moment, Little Lights has just the piece to complete every child’s room or nursery. Make sure to keep an eye on their showroom for their next collection!

 

We hope you enjoyed meeting these new kid’s brands on OrderWizz as much as we did! With such creative concepts, we’re so excited to have them in our community.

Fellow brands can book a demo of the platform here to be part of the next wave of kid’s brands on OrderWizz that further diversify the platform’s offer, while buyers can click here to create their free account and start placing orders on the only B2B ordering platform in the kid’s industry that’s free of commissions or intermediaries.

 

Header image from Earthlings United
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Madeline Blankenship
08/09/2026
Madeline Blankenship