July 26-28, 2026
Metropolitan Pavilion
Playtime New York launched in 2010 and quickly established itself as the major event for the kid’s fashion and lifestyle industry in the United States.
In August 2021, the Playtime family grew to include a new section of the show, Kid’s Hub, with brands that target the broader U.S. market.
By bringing these two complementary sectors of the children’s market together, Playtime New York has swiftly become the must-attend event for the entire kid’s fashion industry. Offering a curated blend of independent designers and well-established international labels, this show is the destination for buyers and press searching for creativity, a wide variety of styles and categories, and endless discoveries. Add in the seminars that are unique to the show, and Playtime New York is the perfect place for your business!
Brands, click here to save your booth!
Buyers, get your pass here!
Metropolitan Pavilion
125 W 18th St, New York, NY 10011
between 6th & 7th Avenues
Day 1: 9:00am-6:00pm Day 2: 9:00am-6:00pm Day 3: 9:00am-4:00pm
Follow Playtime’s ambassador, Claudia Cabrero (@olivalclauca), and her 2 daughters on Instagram to see the show through their eyes…
Outlined for us by Future Snoops, these Spring/Summer 2027 trends will be brought to life in 2 spaces designed by Amélie Lengrand and styled by our team of experts.
Immerse yourself in the Lull and Happenstance universes at the entrance of the show.
Book* a private conversation on Monday with Nicole, the kid’s market expert from Future Snoops, to ask her questions about the seasonal trends, upcoming trends, or even the latest changes in the market.
* By reservation only
Consider this conference your fast-track guide to knowing your customers better, predicting what will pop, and building a sharper business with the data and numbers at your fingertips! Moderated by Jennifer Cattaui (owner of the boutique Babesta) and featuring a panel of experts, it’s hosted in partnership with Earnshaw’s Kids and will begin with an intro to the 2026 Earnie Award Nominees, as well as coffee and pastries.
Please email madeline@iloveplaytime.com to save your seat!
Table cards will identify the nominees for the 2026 Earnie Awards given out by Earnshaw’s Kids. Marking them as leaders in the kids’ fashion and lifestyle industry today, don’t miss the chance to meet them and discover their new collections!
Keep an eye out for Katie, the kid’s fashion expert behind Pirouette and Directory*, who will be at the show again this season to interview French brands, share her daily experience each day in Instagram reels, and to take on a viral dance with the Playtime team!
Follow along with it all on Pirouette’s and Playtime’s Instagrams!