Each season, we team up with our partner Promas to put a selection of fabulous French brands in the spotlight! Whether exhibiting at Playtime Paris or Playtime & Kid’s Hub New York, these labels stand out for their impeccable “je ne sais quoi”. Outstanding fashion, striking swimwear, accessories, and sustainable looks are just a taste of what these fabulous French brands have in store. And for the fromage on the baguette – This season we asked them to give us three words that describe their Spring-Summer 2025 collection! Discover what’s waiting for you at The Big Small Shows this summer and meet a few of the fabulous French brands you’ll find there!


Antoinette Paris

Antoinette Paris is a French brand of handmade smocked garments. Their designs are made in Paris with sophisticated and exclusive ‘’Haute-Couture’’ embroideries. Marie-Antoinette and Versailles inspire all of their heirlooms collections. The brand’s signature is their covered back buttons and a butterfly back bow in reversible colors. The three words that describe their SS25 collection are camellias, Seville, and fairs.

Get your pass to discover the collection at Playtime & Kid’s Hub New York!



Chamaye is the funky accessory for the whole family to wear! Hats, fanny packs, beanies, socks… all of their collections offer a variety of sizes for parents and kids. Chamaye’s signature is that each piece stands out with a playful message! Phenomenal and funky, Chamaye is for families that love each other and bicker. For SS25, their collection is going to be as fun as a summer in California for funky families and sun lovers.

Throw some shade on summer with this new collection at Playtime Paris!


Louis Louise

kid's fashion brand

Founded by Julie Meiler in 2006, Louis Louise designs poetic, sophisticated clothing for children from newborns to 12 year olds. In 2011, Carine Enthoven joined the brand. The two became fast friends, uniting their expertise to create collections that are a blend of trendy and timeless. Every detail is given its due importance. Today, Louis Louise is sold in more than 160 stores worldwide, in addition to their own Parisian boutique in the 6th arrondissement of Paris. For SS25, you can look forward to a collection that is romantic, colorful, and exotic.

Discover it at Playtime & Kid’s Hub New York this summer!



Sunchild is a fabulous French brand from Marseille. It’s made for summer, the most beautiful season of the year! Their collections offer a complete wardrobe for boys and girls from 2 to 18 years old. Their swimwear is casual and chic. Acting as an ode to vacation, to travel, and to freedom, Sunchild is the epitome of summer. Their SS25 collection can be defined by the words vacation, travel, and color.

Come explore this new collection in both Paris and New York this summer!



Risu.Risu is a pioneer in high quality, eco-responsable children’s clothing. Their collections are designed for ages 0 to 14, and made only with certified cotton. Risu.Risu uses dyes that are completely organic and comply with strict ecological standards. With a focus on guaranteeing the protection of children’s skin and respecting the environment, Risu.Risu’s new SS25 collection is eco-responsable, elegant, and cheeky. 

Check out their collections on OrderWizz before discovering them in person at Playtime & Kid’s Hub New York!



Lilinoa is a chic, poetic French brand with a vintage spirit. Their collections dress babies from 3 months old and children up to 12 year old in clothes that respect the environment. A lovely journey between past and present, Lilinoa is made up of authentic, joyful little looks. The three words that describe their SS25 collection are sun, lemonade, and grenadine.

Find this new collection at Playtime & Kid’s Hub New York!


World of Pop

kid's fashion brandPhoto from @me_as_mum

World of Pop (W.O.P.) is the responsible brand for cool families! Their mission is to make eco-responsible fashion fun and accessible. With collections that are creative, unisex, and engaged, W.O.P. is sure to please the whole family. Each season, their children’s line for 3 month olds to 16 year olds tells meaningful fashion stories through their products. All centered around W.O.P.’s icon, the planet, their products are playful and responsible. The three words that best describe their SS25 collection are optimistic, planet, and urban.

Come meet them at Playtime Paris!


Loir Paris

Loir Paris is a clothing brand for babies and children. Their style is Parisian, timeless, and delicate, following the long tradition of French elegance. Sustainable and responsible manufacturing guarantees Loir Paris’ commitment to real values. Their products are sewn with high quality fabrics, celebrating beauty and goodness! For their SS25 collection, Loir Paris was inspired by French gardens, floral prints, and timeless stripes.

Explore the new collection at Playtime Paris, where you can also hear them speak alongside Sloër and La Belle Empreint at a conference Sunday, June 30 at 4:00pm! 



Bachaā is an ethical, responsible French brand that creates luxury children’s clothing with poetry. They use artisanal techniques and follow ethical, responsible and certified methods like GOTS, OEKO-TEX® STANDARD 100, SEDEX SMETA and SA8000:2014. Bachaā uses these processes to create lace, collars, exceptional hand embroidery, and exclusive block prints in their own workshops. They also favor textiles from organic farming that are respectful of the environment or are natural fibers. The three words that describe their new SS25 collection are: poetic, floral, and retro.

Get your pass to discover their new collection at Playtime Paris!


Hello Simone

Hello Simone draws inspiration from children’s worlds of boundless imagination. As a mother of two, its founder Tifenn has a keen sense of practicality. Hello Simone’s playful styles are equally sophisticated, telling the story of Simone, an imaginary Parisian girl, as she goes on adventures.

Join her latest adventure with the new collection in both Paris and New York this summer!


Arsène et Les pipelettes

A celebration of the Basque coast, each Arsène et les pipelettes collection features a certain elegance that is quintessentially French. Simple, timeless, and free, the comfortable is made beautiful and vice versa. Designed for babies, kids, and women, Arsène et les pipelettes offers an essential, sustainable wardrobe.

They’ll be at both Playtime Paris and Playtime & Kid’s Hub New York!


Louise Misha

Louise Misha collections dress children in poetry. Since the beginning, the brand has evoked the bohemian style of its founder. Curiosity drives the creation of their collections, with each celebrating talented ateliers with exceptional savoir-faire. Every garment takes wearers on a journey through time, around the world. Louise Misha uses exquisite handmade design details to further elevate their products.

Discover their latest collection at Playtime & Kid’s Hub New York!


Tartine et Chocolat

Named for the moment of sharing wonderful snacks in childhood, Tartine et Chocolat designs elegant children’s collections. Their clothing has been swiftly joined by room decor, toys, and perfume. With chic, timeless style, Tartine et Chocolat collections never disappoint!

Find their latest collection at Playtime & Kid’s Hub New York!


We can’t wait to discover new collections from these fabulous French brands in Paris and New York this summer! Get your pass to explore them too at Playtime Paris June 29-July 1 and Playtime & Kid’s Hub New York July 28-30.

Thank you to our partner Promas for helping us highlight a few of the French labels that will be at the shows this summer. Stay tuned for interviews of all these brands by Katie from Pirouette, which will be posted on our Instagram during and after the shows.


Header image from Risu.Risu
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Madeline Blankenship
Madeline Blankenship