




Rylee + Cru Collective
United States
SECTORS: Fashion, Accessories
Welcome to the Rylee + Cru Collective. With the love of family and community at the core of all we do, the expansion of the Rylee + Cru brands has been a natural progression. Our desire is to build brands that meet children at every stage of life. Whether that is coming home from the hospital wearing Quincy Mae, entering their first day of school in a Rylee + Cru outfit, or celebrating a special occasion in a Noralee dress. Our vision is to be there for all of life's moments, big and small. As we grow, we hope you grow with us. Thank you for being a part of our family!Rylee + Cru: Founded in 2016 by illustrator and mother, Kelli Murray-Larson, Rylee + Cru merges art and imagination, offering unique clothing for the modern child and mom. Each collection is built off of high-quality basics that have soft and well-loved qualities matched with beautiful muted tones and timeless traits. With each shape made to be comfortable, thoughtful fabrics and materials are then meticulously sourced in order to make dressing both effortless as well as memorable for baby, child, and mama alike.Quincy Mae: Founded in 2018, Quincy Mae is an organic baby basics clothing and accessory collection created by designer/illustrator/mother Kelli Murray, inspired by her third baby. While only using certified organic cotton, Quincy Mae will offer beautiful color palettes, minimal print patterns, and velvety soft fabrics. The line is filled with easy to wear silhouettes and everyday basics built to make dressing your baby simple and convenient. The minimalist approach to art and prints combined with soft wearable colors will always be the staple design features of Quincy Mae.Kelli is also the co-founder and designer for the children's brand Rylee and Cru, inspired by her two older children. Quincy Mae is Kelli’s third baby and will forever be the inspiration behind this collection.Noralee: Founded in 2020, Noralee is the newest brand in the Rylee + Cru collective, designed by Kelli Murray Larson and her team. Noralee’s one of a kind charm is inspired by unique vintage pieces rich in detail and romance. Each style is an expression of love layered in soft hues and textures, bringing life into every dress with a story all its own, full of imagination and whimsy. Whether celebrating a special day with the ones you love or a tea party in your living room, a Noralee dress will bring a playful wonder and charm to the occasion.
