Fashion
French Fashion Brands You’ll Find In Paris And New York 
Looking to add a little “je ne sais quoi” to your store’s offer? These French fashion brands have just what you need! With their own unique twists that range from classic to contemporary, minimalist to retro, they are bringing collections to the kid’s market that speak to children from around the world. In partnership with Promas, we’re turning the spotlight to some of these fabulous French fashion brands that will be at Playtime Paris and Playtime New York this winter. The French create fashion in a way that feels effortlessly chic, and these labels are no exception!
Let us give you a sneak peek at some of these lovely French fashion brands and what they create!
Centered around an imaginary Parisian girl named Simone, each Hello Simone collection is inspired by her. From her travels to the books she loves, paintings she’s discovered in museums, movies, and even the beautiful landscapes she’s seen, Hello Simone’s collections take us on a journey in effortlessly chic fashion with a touch of retro influences. Their mix and match prints are unique, adding a playful element to the brand’s practical, yet sophisticated, styles. All of their products are carefully designed to ensure children feel comfortable and can play freely in them. Hello Simone’s orignal prints and embroideries are exclusive to the brand and specially woven for each new collection.
Hello Simone will be in Paris and New York this winter!
A celebration of travel, craftsmanship, and sustainability, Bachaā is a poetic bohemian brand bringing old-fashioned fashion up to date. Born from the creative minds of partners Mélanie and Mathieu, both of whom have backgrounds working with major brands, they drew inspiration from their lives, their encounters, and their own four children to create this beautiful brand. With a vintage feel and impeccable details, their high quality designs are almost completely handmade. Their prints are handcrafted with the artisanal method of block printing. By creating garments that are timeless, Bachaā collections can be passed down for generations. Named after the sweet nickname given to children by their parents in Hindi, Bachaā is a unique brand that can’t be missed!
Discover their latest collection in Paris and New York!
Imprinted with the founder’s own experience of motherhood, her values, and her tastes, Studio Bohème is the fruit of her life’s journey. Each garment is designed with her children and yours in mind. Subtle color palettes and prints tell stories on collections made with organic materials. Studio Bohème is dedicated to making timeless products driven by ecology, minimalism, and diversity.
They’ll be at Playtime New York for the first time this winter!
Tender and poetic, discover the precious universe of Kidiwi! This French fashion brand was created by a mother and daughter who wanted to keep traditions of handmade, beautiful, sustainable children’s clothing alive. Their aesthetic is preppy and elegant, offering reimagined details on classic silhouettes to create designs that are innovative and unique. Through their collections, they celebrate hand smocking craftsmanship from their native Madagascar. Kidiwi’s designs are imagined in Paris and brought to life in their family workshop. Timeless, elegant, and infused with a French touch, each Kidiwi collection features unique details, embroidered embellishments, and hand smocking that stands out.
You can meet them in Paris and New York this winter!
Poetic and refined, Louis Louise creates a universe full of delicate prints, quirky cuts, romantic lace, and an aesthetic that is undeniably Parisian! With close attention to detail, their collections have a recognizable style that combines delicate cuts and timeless pieces. Crafted for babies, boys, girls, and women, their playful twists make Louis Louise garments stand out, while remaining versatile. Designed with an expert eye, Louis Louise is always on trend, catching the eye of parents and kids alike!
Their latest collection will be on display at Playtime New York!
Inspired by the imagination of the founder who dreamed of bringing poetry to her niece’s wardrobes, enter the bohemian universe of Louise Misha. Guided by gentleness, curiosity, and open-mindedness, each collection takes wearers on a journey through time and around the world. Playing with materials and colors to create their own distinct style, Louise Misha has a passion for florals, particularly those inspired by Indian designs which recalls the designer’s admiration for that country. Paying close attention to detail and incorporating expert craftsmanship, they celebrate the talent from the artisans in their workshops.
Meet Louise Misha at Playtime New York!
A leading fashion reference since 1977, Tartine et Chocolat has a variety of kid’s clothing that is elegant and chic. They pay careful attention to each detail, selecting every material with care to ensure children’s comfort. Sure to delight kids and their parents in terms of style, Tartine et Chocolat features thoughtful color combinations and subtle patterns to ensure their versatility and elegance.
They’ll be at Playtime New York this winter!
Beautiful and organic, discover Risu Risu! They have their own iconic jersey that has been thoughtfully developed over two years to offer the softest possible option. This jersey is certified organic for both the cotton and the dye they use. By favoring fabrics made in Europe to reduce the pollution caused by transportation, producing in small family workshops in Spain, and dyeing their fabrics in Europe, Risu Risu upholds their values of sustainable production throughout their entire process.
Find their new collection in New York!
Antoinette Paris brings French elegance and quality design to every little wardrobe! Their dresses have delicate handmade smocks and embroideries that bring the beauty of little princess styles to a new generation. Sophisticated and refined with couture details, Antoinette Paris offers a new look for children that is chic and fancy. Drawing on the founder’s French heritage, the collections are inspired by Impressionism, Versailles, Marie-Antoinette, florals, Haute Couture designers, classical music, architecture, and Paris itself.
Discover the latest from Antoinette Paris at Playtime New York!
From a love of drawing, a rich imagination, and a passion for making clothes, meet Arsène et les pipelettes! Rooted in the Basque region of France between the Atlantic Ocean and the Pyrenees mountains, this brand is deeply connected to the culture and natural beauty there. Their collections are bold, comfortable, timeless, and sustainable, drawing on retro elements to create interesting modern silhouettes. Arsène et les pipelettes uses their homemade prints inspired by the natural world around them to stimulate the imagination of the kids and babies that wear their clothes. Frequently featuring cheeky messages and unexpected design details, Arsène et les pipelettes is sophisticated and playful.
Check out their new collection in Paris and New York!
We hope you loved our introductions to these French fashion brands! Thank you to our partner Promas for supporting these brands and helping us put a few of the fabulous Frenchies in the spotlight each season.
Click here to get your pass to meet them in Paris and New York. Plus, stay tuned on our Instagram during and after the shows for interviews with some of these brands that will be conducted by Pirouette! Offering a look at their latest collections and insightful moments with Katie, you won’t want to miss them!
