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Summer 2025 First Timers You’ll Find At Playtime Paris 
Every edition of Playtime Paris welcomes a number of newcomers in addition to brands that exhibit with us season after season. These brands represent a mix of completely new labels on the market and established brands looking to expand their network for the first time at The Big Small Show. We can’t wait to meet the Summer 2025 first timers, and are sure you can’t either!
To put these newcomers in the spotlight, we have two dedicated areas of the show and a trend space just for them! All three of these spaces and the selection of newcomers are all curated by our team of experts to add fresh faces and new perspectives to the thoughtful offer at Playtime Paris. Let’s take a moment to meet the Summer 2025 first timers!
New Now is a section of the show dedicated to first time exhibitors that are well-established in their market but are looking to expand it. Chosen by our team of experts, this area puts them in a spotlight to be discovered.
This season, the selection is sure to amaze you! There are collections that blend a bohemian spirit with rugged charm to create unique products from classic silhouettes. Others offer whimsical patterns on charming designs. From accessories to bathrobes, dresses to jackets, the brands awaiting you in the New Now space are sure to add a fresh element to your store.
In the New Now space this season: Everyday by Roberta, Fille Garçon, Anabu, Moitoinous, KOOA | Kids of all Ages, and Nutkin Story.
The New Now Space, Playtime Paris S24
The Singular space welcomes new brands with mono-products or capsule collections that are bringing new ideas to the kid’s market. Carefully chosen by our experts, they are invited to exhibit in this area of the show designed like a pop up shop to invite the discovery of these newcomers.
The Summer 2025 first timers featured in the Singular space are incredibly innovative. There’s a brand creating thoughtful underwear to accompany teens and tweens as they start menstruating. Others have developed exceptional skincare for all ages and lifestyle products for families on the go. Unique footwear, fashion that comes apart and together, and more are simply waiting to be discovered in the Singular space!
In the Singular space this season: Nanamoon, Flybaby, Little Camie, Kupp’, La Canopée, Ti Balèn, Little Nomade, JayJayJumpie, and Swiety.
The Singular Space at Playtime Paris, Summer 24
Don’t miss meeting these first timers: Vero Moda Girls, Èkki Milano, Atelier Botao, Studio Aelbo, Babybotte, Jasmine and Alaia, TWIMC, Shómka, Club Trésor, Chief Imagination Officer, Refrigiwear Kids, ToBeToo, Graci, Kivity Kids, Lilies & Roses NY, Nomu Fashion, Rocket Lulu (read more about her here!), Stafroí, Martín Aranda, Rosę N Bach, Mama;licious, House of Basicz, Chetto, Ponpon, I Ferrarini, Linen Bear, Colette, House is Casa, Il Farobimbi, Anzy Home, Zoe’s Bomul, Luè Kids, Tailored Stories, Lemon Hair Lovers, Calamaro Baby, Belán, Conf3tti, Poco Blush, 21 Mars, The Little Poets, Charlotte Janvier, Milk Away, Pipattes, Leevje, Doum Mini, Toitoi, Gentlee…
We can’t wait to discover the collections from these brands and more at Playtime Paris June 28-30! Buyers can get their pass to discover them too, alongside hundreds of other brands with fashion, shoes, accessories, lifestyle, and more.
