Playtime New York#20


200 collections
fashion & lifestyle


will be at
Playtime New York #20



Last summer program:
The sun is back, nature is budding, and we are ready for a METAMORPHOSIS (our season’s theme ;-) let’s open up to new ways of working together, sharing our values, learning from each other and having fun all at once!


Annabelle Tok

invited on the 'Pathfinders' trend space

Annabelle Tok is a Fashion Designer, Artist and Photographer from Singapore, currently living in New York. Her strong urge to reinvent traditional perceptions is seen through her philosophical explorations – that arguably evoke poetic sensibility for non-conformists. Nature and textiles are fundamental resources for her creations. Being physically and mentally uprooted, she reconnects with family, environment, wildlife and prehistoric narratives by materializing spiritual quests.
In addition to being a Fashion Design graduate from Parsons in NYC, her artistic endeavors range and expand across multiple industries. Recognized by awards and varied professional work experiences, her designs, works and collaborations have been exhibited by companies such as Hugo Boss, Thom Browne, Coach, Designow, Parsons NYC, Tanya Bonakdar Gallery, Youth Olympic Games, National Museum of Singapore, The Straits Times Singapore and many others. Annabelle has also instructed fashion classes, emerged as a performance artist and collaborated with other known Artists.

On the Pathfinders trend space, Tok presents one of her key pieces surrounded by textiles and print designs from her research work. The installation will express her interest in environmental activism and undertakes a narrative of uncanny dichotomies between Homo and Flora.

Luyi Wang

invited on the 'Fantasia' trend space

Luyi Wang is an award-winning illustrator and artist based in New York. She finished her BA in Camberwell College of Art in London and her MFA in Maryland Institute College of Art, respectively. Her work has been recognized by several awards and exhibited in New York, London, Beijing, Cremona, Culver City, etc.

On the Fantasia trend space, Wang presents a magical landscape inhabited by strange and funny plants and creatures.

Sophia Sobers

invited on the 'Press Start' trend space

Sophia Sobers is an interdisciplinary artist specializing in installations and site specific work. She has exhibited her work widely on the east coast in cities such as New York City, Brooklyn, Pittsburgh, Boston, and Providence, RI.
Her recent projects involve creating larger than life soft sculptures of everyday objects, which include power strips, USB chargers, and USB cords among other items. These works can be interacted with and act as furniture and plush toys.


In this magical studio, everyone can become a trend-setter!
Choose among the strong pieces of the season, select your backdrop and instagram your favorite outfit.



This season Pirouette is celebrating and highlighting the cherished and the beloved, as well as the new!

As usual, they'll be on the lookout for emerging talents in the industry, but also celebrating and highlighting creativity and established talent at the show through the new One to Watch collection award :

  • One to Watch Label: eligible to young fashion labels exhibiting
  • One to Watch Collection: eligible to established labels fashion, design, accessories and toys

In keeping with this season's theme of cherishing the beloved Pirouette has invited the much loved and cherished Lapin & Me to design the award by giving their iconic Woodland doll a gilded makeover...
Cute, and ever so slightly retro, the award is named ‘CHARMY’ after the original title of the doll ‘CHARMY CHAN’ when first produced in 1971.
Madeleine James the designer behind Lapin & Me (now Margaux) finds and sources vintage collectable toys from Japan, and brings them back to life again (often using the original moulds and factories) for us all to enjoy.
Each award comes with its own embroidered show tote carrying a personal message of celebration for the winner!

Results to discover live from the show on Sunday, August 4, at 5.30pm


Poster Child Magazine returns as a media partner to Playtime New York, for a fourth consecutive season, filming designer interviews and highlighting the seasons’ coolest trends, LIVE from the event!

Poster Child is excited to be shooting on location for a special trend feature that will be published later this year in the print magazine. Their team of trend-seekers will be on the hunt for brands that embody the emerging trends of the SS20 season. This will be an amazing opportunity for select brands to be featured in a print and digital magazine!

Space is limited for both opportunities. Brands are encouraged to reach out to in advance of the show for additional information and express interest early if they would like to be highlighted in a Designer Interview video segment.

location_onMetropolitan first floor / next to booth K10


Meet Aurélie Andrès next to her collaborative wall.
Cut, stick and create your own wall with her DIY stickers Oh really!
Express yourself and discover your children’s talents :-)

location_onRestaurant space, second floor

Earnshaw's Morning Seminar

Digital Marketing 411: Winning Strategies To Build Your Brand Online

We all know that online marketing provides unparalleled access to new customers the world over. For this season’s seminar, we have pulled together a panel of experts who will share some of their best tips and tricks using paid and organic marketing tools, including social media, Google Adwords, promoted posts on Facebook and Instagram, retargeting and more. Find out about the latest techniques that can help you reach engage more deeply with your current customers and grow your audience, to strengthen your brand and your sales.

Seminar is on Tuesday, August 6, starting at 8am at the restaurant space, second floor

location_onRestaurant area / Second floor

Aurélie Andrès

Aurélie Andrès has a joyful state of mind and a bright creative world, where optimism and joie de vivre mix with a bohemian and nomadic spirit. It all started during her travels in India, where Aurélie discovered a colorful culture that immediately inspired her. Their extraordinary craftsmanship and a whole lot of little things that sublimate life deeply moved her. And so she tries to do the same with her creations, blowing color and good mood in it, creating atmospheres filled with vim and benevolence.

We are happy to welcome her again at Playtime New York where she will create a mural in the restaurant area with HARU Stuck-on design tape; partner of her creative productions.

practical info

practical info

Sunday, February 9 9 am > 6 pm
Monday, February 10 9 am > 6 pm
Tuesday, February 11 9 am > 4 pm

Metropolitan Pavilion & The Altman Building, New York





useful links

Metropolitan Pavilion & The Altman Building
between 6th & 7th Aves
135 W 18th St, New York, NY 10011

Request your Uber with a Playtime team member
at the MetPav's desk
on February 11, 2020 from 10:00 to 16:00

Request your Uber with a Playtime team member
outside Jacob Javits' center
on February 11, 2020 from 10:00 to 14:30

Line 1
18 St


Playtime has partnered with Stay22
to provide you with all available accommodation at the lowest price online.
This pricing is equal or better than what you’ll find on any discount travel or hotel website.
Book directly from the map below!
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