For the first time ever during the International Fashion Week Mercedes-Benz Kiev Fashion Days, a runway show of the maternity collection SS18 by Ukrainian brand MONAMOON was presented. Famous stylist Yevgeny Primachenko was the creative director of the show.
On the 1st of September 2017, models walk to the podium demonstrating that future moms are confident, independent and convinced that pregnancy is not a reason to relax. An interesting collection with shades of sunset.
The blue color and striped print reminds about the sea and emphasizes the silhouette of the natural state of the future mother and nature. White and turquoise dresses in the state-of-the-art technology of wavy plisse adapt to the changes of stature during pregnancy.
The show was finished by a sign model of MONAMOON - a tail coat for future mothers that was awarded with the prestigious European Product Design Award-2017 in Brussels as mentionned on Playtime Gazette a few months ago. In the collection SS18, the signature model of MONAMOON was presented in casual lacelike tail coat and light blue denim jeans. Accessories in a form of flowers emphasized the beauty of expectant mothers, and belt bags - the confidence of modern pregnant women.
Check out Monamoon's collection runway: