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Denim daze: the must-have spring fabric

From workwear to mainstream fashion, denim has become a staple in everyone's wardrobe! From jeans to tops, dresses to shorts, the possibilities are endless with this material. To keep your store up-to-date with the latest styles, the kid's fashion & lifestyle experts at Playtime have made a selection of brands that make the coolest denim! With varying interpretations, explore the diverse uses for this key fabric in all our wardrobes. Have some of these items in your store in no time with immediate deliveries from the Marketplace, and meet some brands at the summer editions of Playtime Paris and Playtime & Kid's Hub New York!

Let's dive into denim!

DL1961
kid's fashion denim
sustainable children's denim

A family-owned brand that has been designing sustainable denim since 2008, DL1961 is a must-have for eco-conscious denim! They oversee the entire production process from fiber to finished garment, and pride themselves in taking trash and turning it into your favorite pair of jeans! With products for men, women, children, and even pets, DL1961 truly has denim for the whole family!
Meet them at Playtime & Kid's Hub New York July 31st-August 2nd!

LITTLE YUCCA
kid's fashion denim
sustainable children's denim

Gender neutral and eco-friendly, the brand Little Yucca is inspired by the naive and playful world of childhood! Their SS22 collection "Underwater" has several denim pieces that range from dresses to shorts, baggy jeans to dungarees. They also have a capsule collection made of 100% organic cotton denim that mix-and-matches perfectly with all of their collections! Find any style you're looking for to add to your store, and have it quickly thanks to their collections available for immediate delivery!
Explore them all here!

FINGER IN THE NOSE
kid's fashion denim
sustainable children's denim

French brand FINGER IN THE NOSE was launched with a single product - a pair of jeans. From there, they have expanded to outerwear, sweatshirts, and other ready-to-wear products, while still fostering a selection of jeans for every fit! FINGER IN THE NOSE brings together casual and quality styles with comfort and functionality to design the perfect wardrobe for children everywhere!
Get your pass to visit their booth at Playtime & Kid's Hub New York!

COCO AU LAIT
kid's fashion denim
sustainable children's denim

Unique patterns and prints are a defining characteristic of the brand Coco Au Lait, and their denim pieces are no exception! Playful and witty, their jeans for SS22 have dark navy blue stripes to accent their unique silhouettes. Wide legged or straight cut trousers and a frilled hem short are the perfect complements to the rest of the summer collection. Realized in 100% cotton, these jeans make a statement in any store's selection!
Their "TIERRA" SS22 collection is available for immediate delivery, and can come meet them at Playtime & Kid's Hub New York!

P DENIM
kid's fashion denim
sustainable children's denim

An independent brand making comfortable, functional, and durable denim for children ages 1-10, P Denim is a must-have in every store! By designing their pieces to grow along with children thanks to features like elastic waistbands and long arms or legs that can be rolled up or down, their 100% cotton garments really can last a lifetime (or at least all of childhood!). P Denim is designed simply, ensuring their designs are seasonless and never go out of style!
Learn more about them by meeting in person at Playtime Paris or Playtime & Kid's Hub New York!

AIMAMA
kid's fashion denim
sustainable children's denim

Aimama's SS22 collection is not to be missed! Full of cheerful pastels, their selection of classic and playful jeans add the perfect balance to the collection. In dark and light washes, Aimama plays with silhouettes and design elements to bring statements and staples to little wardrobes! Paint-like prints, ruffled hems, and distressed details add texture and intrigue to the collection, while the basic jeans add the perfect key item to match with all the fun print t-shirts.
Find the entire collection available for immediate delivery on the Playtime & Kid's Hub Marketplace!

SPROET & SPROUT
kid's fashion denim
sustainable children's denim

Taking a big step into nature, Sproet & Sprout's SS22 collection "CAMP NOWHERE" is an homage to childhood memories playing badminton and not listening to staff members at summer camp! Their denim pieces are textured or playfully patterned to make them feel fun and fresh! With elastic waistbands for comfort and ease, ruffles and stripes for a sense of modernity, and soft, cotton-polyester blends, kid's will want to spend all summer in their denim!
Take a trip to CAMP NOWHERE with their immediate delivery SS22 collection and visit their booth at Playtime Paris!

BONBON ET BONBON
kid's fashion denim
sustainable children's denim

Drawing inspiration from both Eastern and Western artwork, the brand Bonbon et Bonbon brings an artistic touch to denim! In their "PURE NATURE" capsule collection, find a lantern inspired jumper, a straight cut tank top, and boot cut shorts that are realized in Tencel and cotton. Their relaxed silhouettes in rich, dark wash denim are the perfect counterpart to the pastels and florals of summer, with a soft hand that enables kids to move and play all day long!
See & order their stunning immediate delivery collections here!

LITTLE HEDONIST
kid's fashion denim
sustainable children's denim

Minimalistic design meets fantastic fit in collections by Little Hedonist! Embroidered dots define the selections of denim pieces for SS22, realized in a cotton terrycloth and elastane blend for maximum comfort. Have this stylish jean in your store in a sleeveless shirt with ruffles, a shoulder strap skirt, or flare jeans with side zippers for optional additional width! Their "HAPPY CAMPERS" collection is centered around the idea of resilience in the face of life's many challenges, running around barefoot, and enjoying nature.
See their immediate delivery SS22 collection in full!

DOTTY DUNGAREES
kid's fashion denim
sustainable children's denim

Specialists in dungarees, Dotty Dungarees is the destination for denim! All of their garments are adjustable and lined with 100% combed cotton jersey. Their AW22 collection is still available to place orders on, and draws inspiration from the wild and rugged beauty of winter landscapes. Come discover their SS23 collection at Playtime & Kid's Hub New York this summer!
Sales are open until July 31, 2022 for their AW22 collection!

TRACTR JEANS
sustainable children's denim
kid's fashion denim

With collections that include more than just denim, Tractr Jeans designs collections that give girls and women everything they need to express their individual style! They take the classics and give them modern twists and design for fashion forward girls. Offering everything from shorts, skirts, dresses, and an endless selection of jeans, they are a can't miss exhibitor at Playtime & Kid's Hub New York!
Get your pass to meet Tractr Jeans in NYC!

PAMBOO
kid's fashion denim
sustainable children's denim

What better way to decorate denim than with cool patches? Pamboo has everything little ones need to make their denim pieces their own, with their selection of denim that their "stick-and-swap" patches can be added to! With simple hook and loops fasteners, kids can express their moods with emoji patches, tap into their wild side with animal ones, or go on fabulous adventures with any of them! Pamboo's jean pants, jackets, and baseball caps are all made with organic cotton, making them as eco-friendly as they are fun!
Discover all of their collections available for immediate delivery here!

Get denim in your store now with immediate deliveries and get ready to shop the summer shows in Paris and New York for SS23!

link
https://www.iloveplaytime.com/magazine/focus/denim-daze-the-must-have-spring-fabric
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