Our investment to support fashion and design
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SPECIAL ANNOUNCEMENT

OUR INVESTMENT TO SUPPORT
FASHION AND DESIGN

You have a fashion, design or deco brand, and suddenly, you find yourself facing the unknown, but you are sure that you want to moveforward, and that you have the energy it will take to make the necessary changes.

Men's Fashion Week in Paris has just been cancelled, and so has Haute Couture Week, and most of the B2B summer events throughout the world will no doubt face the same fate. We know that physical meetings are essential but they are on hold for this season, and so it is up to us to give you alternatives.

Picaflor, a company founded by Hortensia de Hutten almost 30 years ago, has always stayed true to its mission to help and support the development of creative brands. Today more than ever, we know that this help is indispensable, and we have decided to invest andstrengthen our commitment to support you with powerful tools that you will be needing in the next few months.

SPECIFICALLY, OUR PROPOSALS

1. We are putting at your disposal*, the B2B Playologie platform

to take and manage orders, for as long as it takes you to “get back on your feet”.
This will be a complete access account to one of the best platforms on the market for your new collections and immediate deliveries, without limits on the number of styles, orders or usage.
NO COST, NO RESTRICTIONS, NO FUTURE OBLIGATIONS.

2. We are committed to using our database of 20,000 verified women’s fashion and deco buyers, for the promotion of your brand on the platform so that it becomes your international showroom and enables you to take, receive and process orders, and to manage all your interactions with buyers online.

3. We are committed to adding a B2C marketplace to the already existing B2B this summer in order to give you the chance to make direct sales on a powerful community platform.
An immediate solution to boost your sales!

Because we are passionate about our business, and independent enough to take immediate action supported by our expert international team, we are able to make this investment for all of you who are as deeply committed as we are to the world of fashion and design. Let’s come out of this period having already engaged in a new way of working together equitably and lastingly.


Together and onward.

Sébastien de Hutten
Picaflor s.a.r.l. / Picaflor Inc.


*limited to 300 brands, and valid upon acceptance of your application.
With respect to community spirit, as well as to the final user (the buyer!), use of the platform will also be conditional on its full implementation by the brand.

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