arrow_drop_upPicture This Clothing

We like(d) #5

CARTE BLANCHE TO MARTINA BERGNA, PLAYTIME'S LOGISTICS COORDINATOR

What child has never dreamt of wearing clothes based off of their own drawings? It is now possible thanks to Picture This Clothing !

The slogan summarizes the concept of the brand: “wear your imagination”. Indeed, their imaginative artworks come to life in wearable fashion form.

The concept is pretty simple. You first have to print out a template of the chosen garment and watch your kid unleash its hands-on imagination. While empty at first, the template gets filled with colours and patterns of all kind. There are no rules, everyone can draw whatever they want as their imagination is the only limit! Once the masterpiece is done, you just have to take a picture of it and send it to picturethisclothing.com. It takes about two weeks for the website to bring the garment to life and send it back to you. Your child can then wear its imagination out loud with its amazing one-of-a-kind piece of art!

And if you lack inspiration, we suggest you check out their instagram full of master masterpieces!


Get to know more about Martina with a quick game of "If I were".
If I were...

  • an animal : a doe apparently…
  • a colour: coral
  • a movie: "sister act”
  • a song: "bella” by jovanotti
  • a dish: pizza
  • a dessert : raspberry tiramisu
  • a season: spring
  • a city: sydney
  • a garment: a dress or a scarf