arrow_drop_upMaternity trend 'Adaptation' Autumn/Winter 2018-19 by INSTINCT

Maternity trend 'Adaptation' by INSTINCT

This season, Playtime is inviting the creative agency INSTINCT to present its trends for maternity wear for Autumn/Winter 2018-19.

Instinct is a creative agency based in Paris since 2014 that specializes in fashion and beauty.
Mixing trends, innovation and environmental awareness, Instinct’s expertise allows brands to reinvent themselves within a sector that is in full revolution. Its flexible structure means it is able to offer a customized service, tailored to the needs of every client, and to adopt a forward-looking, joyful, and above all human approach to fashion!


Fall-Winter 2018-19 is the season of molting. In order to adapt to a world in constant mutation, let's open ourselves to the possible. Let’s express our most unexpected desires. Let's take the time to find our balance, before starting afresh with renewed energy.


Today, discover the first of our trends for Fall-Winter 2018-19 : "Adaptation"

This militant, sharply eco-conscious woman-mother has made nomadism her way of life. Designed to move with ease from one environment to another, her wardrobe adapts the codes of urban life to climate change. Fluid nylons, made modular thanks to drawstrings, protect suits; materials derived from recycled plastics brush velvety surfaces; "office" shirts are reinvented in covering and sporty form. Telluric forces, raw minerality and efficient lines converse with each other, composing a harmony that is both sophisticated and savage. Completing an austere palette of black, gray and white, two blues evoke a thaw. A bronze shade warms up the whole.

Our inspirations in pictures

1064 Studio earings
Flagship store Acne Studios on Madison avenue
Decaying rugs by Lizan Freijsen
Ellery, fall 2017
Josefina Sierra Guzman
Jiyoun Kim’s Dokkaebi stools
Photography Filip Slapal 'Artscape Norway', Vaagan'
National Taiwan University of Arts, polluted water popsicles
Calvin Klein SS18
Juun J SS18
trend agency instinct